by Ronnie | Jun 8, 2026 | AI in Travel, Travel Agents, Travel Planning
You have done the research. You know the destination. You have the supplier relationships and the destination knowledge to back up every recommendation. But when you sit down to write the itinerary, something gets lost between what you know and what the client reads....
by Ronnie | May 30, 2026 | AI in Travel, Travel Agents, Travel Planning
As a travel agent, your expertise is what clients pay for, but how much of your day is consumed by repetitive research tasks instead of meaningful client conversations? If you’re spending hours pulling together destination guides, pricing comparisons, and...
by Ronnie | Dec 12, 2025 | AI in Travel, Travel Agents, Travel Planning
The knowledge gap refers to the disparity between the information customers can access independently through AI tools, search engines, and review platforms, and the expertise travel agents bring to the booking process. For decades, agents held the advantage of access...
by Ronnie | Nov 21, 2025 | AI in Travel, Travel Agents, Travel Planning
How will Travel Agents add value in an AI-driven world? If a machine can research holidays in minutes, what’s your value proposition? Let’s address the elephant in the room. AI is getting remarkably good at travel research. It can compile destination...
by Ronnie | Nov 15, 2025 | AI in Travel, Travel Agents, Travel Planning
Would you like to handle more booking enquiries? Research shows that consumers spend between 10 and 20 hours researching each holiday, visiting an average of 38 different websites before making a booking decision. For unfamiliar destinations, that time easily doubles....
by Ronnie | Nov 11, 2025 | AI in Travel, Travel Agents, Travel Planning
2026 is set to be the start of a new golden era for travel agents, but only for those who combine high tech & human touch. Guest post by Ronnie Findlay, AI Educator and Travel Industry Veteran I spent almost three decades in the travel industry, and I can tell you...
